![]() So again, feel free to use another product. With GA there definitely is tracking code, but here again, I would think that Google has sufficient alternate means (Chrome browser) to collect all the data they need without anyone using GA. Now you may be confusing Search Console with Google Analytics. So feel free not to have a GSC account, it wont change anything for anyone. All the information shown in GSC is from Google and exists whether you choose to signup and see it or not. What ever "code" you add is there simply to ensure that the owner of the account is the owner of the website. In terms of GSC there is no actual tracking code involved. ![]() They were designed to spy on us and to encourage us to put tracking code on our sites so they could spy on our visitors without their knowledge. "Google webmaster tools were never intended to help webmasters. If this goes into reverse the results will be interesting.Īs I keep saying soon we will have to plan for a future post-Google. Will they turn round and revert to producing the best possible search results and an uncluttered interface? No they can't because their share price would fall and investors would get jittery - after all they don't pay a dividend and stockholders rely on an ever increasing share price to compensate. Take away their monopoly let a few newspapers trumpet their awful search results a twitter storm even a reddit campaign and they could go the same way as myspace, aol, yahoo, altavista all 'too big to fail' failures. Their electricity bill alone must be eye watering. They have massive overheads with 120,000 plus employees and huge infrastructure costs. They are still a one trick pony, relying on online search for their profits. Instead they have attracted massive hatred and worldwide legal actions. They have the abilities to produce a first class search engine which would give them dominance in search for the forseeable future. ![]() ![]() I think it is very short sighted of Google though. I think Google realise it too and that is why they are being as aggressive as ever in making as much money as they possibly can, while they can.
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